After several weeks of speculation and rumors about both Amazon and Facebook willing to buy the world’s most popular game-streaming website the former has finally made a move. The online web shop has bought Twitch.tv for a staggering 1 billion dollars! ($970 million to be precise)
“Twitch has fundamentally changed how games are consumed and interacted with”
Looking at both company’s core user bases it may seem slightly odd for Amazon to acquire a huge game streaming website such as Twitch.
But according to Mike Frazzini - Amazon Vice President of Games – it’s because Twitch managed to fundamentally change the way people all over the world experience gaming.
Thanks to the power of the internet both pro gamers and amateur gamers can now show what their up to in their favorite titles as well as interact with their through their own streams. “First there was single player, then we got multiplayer and now there’s Twitch!”
Back in 2012 Amazon showed interest in the enormous multi-billion dollar gaming industry by launching it’s very own Amazon Game Studios to create mobile games.
Anyhow, looking at Twitch.tv’s exploding popularity with games like Counter Strike and League of Legends getting millions of daily views and the enormous success that was Twitch Plays Pokemon we can see why Amazon is willing to pay the huge amount of money